Google has set out to improve the mobile-search experience on handsets. Google LCB (LCB? - Local Category Browse?) is a new search service which seems to be focusing on searching for businesses with as little text input as possible. It’seasy to set up, input your Postal (Zip) Code, and location, and you are
ready to browse a list of business categories. There's still a search-box for traditional search-string entry, but the emphasis seems to be on browsing through the categories for a list of options.
