BOSTON, Feb. 27 /PRNewswire/ -- LocaModa Inc. today introduced
breakthrough social connectivity to its interactive Out-of-Home platform.
LocaModa 3.0 enables mobile consumers to control and interact with social
media around them using any mobile phone on any network, while also giving
their friends online a window into what's happening via websites such as
Facebook.
"By connecting social networks to social locations, our platform is
uniquely positioned to deliver the same kind of measurability for
Out-of-Home networks as advertisers and brands expect from the web," said
Stephen Randall, CEO LocaModa.
LocaModa 3.0 offers a full range of mobile interactivity that
seamlessly enables multi-channel integrated marketing. Out-of-Home
advertisers can now extend their reach to the web and the phone, while
networks and location owners can tap into web-based user generated content
and bring in incremental revenue via online advertising.
Applications designed for LocaModa 3.0 can run on existing digital
signage platforms or be installed as part of a complete LocaModa
interactive Out-of-Home solution. The platform is ideal for cafes, bars,
colleges and public spaces, but can also be used for conferences,
conventions and campaigns.
