NewswireToday - /newswire/ - London, United Kingdom, 03/04/2008 - Report Buyer, has added a new report identifying five hot topics that will emerge in the global mobile market.
“Mobile Device Market Trends in 2008” reports that competition in mobile operating system (OS) and platform segment will intensify and the influence of Mobile Linux will increase in the market during 2008. As of now, the mobile device market is being dominated by Symbian, the exemplary proprietary standard, occupying 70% of the market. However, in 2008 Symbian will face growing market competition due to the rise of Windows Mobile, the second market player, and Mobile Linux, which is an open standard. In particular, the year of 2008 will witness the rapid expansion of Mobile Linux, as the Open Handset Alliance based on Google's Android OS is drawing attention from large handset vendors and mobile operatorsin the world.
During 2008, Smartphone will strengthen its position in the market by drawing huge attention as a result of intensifying competition among the players, who are trying to secure a more attractive handset line-up. In 2008, smartphones will occupy 22% of the entire mobile market, helping increase web-based services on the mobile network.
The report also predicts that the User Interface (UI) will become more sophisticated, and it is adopted as a strategy to differentiate mobile handset and services in order to increase user demands. The idea that User Interface = Culture Code is spreading in the market, and Apple iPhone can be taken as a prime example. Against this backdrop, handset vendors are expected to pursue mergers with UI companies while introducing a variety of new UI technologies, with a view to delivering differentiated OEM UI to the users. The mobile operators will identify the importance of "Unified UI" (technology to offer consistent UI, whether using a wired or wireless connection).
Since the launch of Apple iPhone and LG Electronics Prada Phone, more mobile handsets featuring touch screen are being introduced. The problem related to touch screen input error seems to be addressed before long thanks to the adoption of tactile feedback technology. Tactile feedback technology provides immediate feedback to users with either vibration or colors while typing, which also works as a source of entertainment to the users.
As mobile devices have become capable of offering web 2.0-based services with state-of-the-art technologies, "Application Mash-up" on the wireless network, such as instant tracking service utilizing GPS and search engine, will emerge as a new topic. Considering that users want location information via mobile handsets the most, GPS handset has a high possibility to advance and GPS handset-based LBS (Location Based Service) is likely to emerge as the new killer application.
Authors of the report identify the rising trends in the global mobile device market in 2008. The research material in this report is based on strategic research and consulting projects conducted in 2007 on the major mobile operators and handset vendors in Asia. “Mobile Device Market Trends in 2008” reports that in the Korean and Japanese markets, Samsung Electronics, LG Electronics and Sharp continue to be aggressive players in the handset vendor segment. Among the major mobile operators in the advanced markets of Korea and Japan, NTT DoCoMo, KDDI, SK Telecom and KTF will take the lead in the device market of the two countries.
Tuesday, March 4, 2008
New Report Identifies Topics Emerging in the Global Mobile Market
Openmoko Unlocks Neo Mobile Phone Industrial Design
Openmoko, creator of the first completely open mobile computing platform, expanded the meaning of Open Source by posting the industrial design source files for its Neo branded mobile phones. Industrial design artists now have the same freedom as software engineers.
Openmoko's source code was freed in February 2007, allowing complete transformation of its mobile phone software. Now, by publishing mechanical CAD files, Openmoko frees industrial designers to fundamentally redesign the Neo branded mobile phones to fit their vision and market needs. Some already have.
Inspiring a New Generation of Product Designers
Openmoko posted the CAD files at downloads.openmoko.org/CAD/ under a ShareAlike Creative Commons license, thereby establishing a community where designers and developers can share concepts about the next generation of Open Source mobile computing devices. Openmoko encourages developers and designers to build their businesses by leveraging the Openmoko FOSS and CAD resources to speed development of new mobile products.
Because of the overwhelming response by developers and industrial designers to the initial posting of the Neo 1973 CAD files, Openmoko has committed to opening the CAD files for the design of the upcoming Neo Freerunner mobile phone before the phone even hits the market.
Sharing A New Vision of the Design Process
"Openmoko provides one more key to anyone who wants to unlock the mobile phone. With these drawings, developers and designers will be able to create their own open phone from the inside out," said Lawrence Lessig, Founder and CEO of Creative Commons. "By releasing the CAD files for the exterior of the phone under the Creative Commons Attribution ShareAlike 3.0 license, Openmoko is unlocking what is a typically closely guarded secret in consumer electronics companies and putting it under a free license so others can build upon their work legally."
The decision to release the files that describe the physical shell of the device was driven by the community of Open Source developers. The goal was to enable changes to the case that go beyond mere cosmetics and address the fundamental needs of specific vertical markets by modifying the phone from the inside out.
"Open Source development encourages contributions from a diverse, imaginative, and creative software community. Unlocking the CAD files for the Neo cases empowers the industrial design community to share and contribute their unique designs," said Openmoko Head of Developer Relations, Michael Shiloh. "And, with ready access to benchtop CNC machines and 3D printers, people will build these designs, even in single quantities."
The Neo series of open mobile devices is currently being sold to developers and educational institutions worldwide through Openmoko, the independent subsidiary of Taiwan electronics giant FIC. Dedicated to providing a totally FOSS mobile computing platform for development of mobile consumer electronics communication devices, Openmoko provides the community with the software sources, and now the industrial design drawings, while FIC offers the manufacturing services for the next generation of breakthrough consumer electronics products.
Zoho Writer Expands Offline Advantage to Windows Mobile
Google Gears Enables Zoho Writer to Offer Offline Documents to Windows Mobile Device Users
PLEASANTON, Calif--Zoho today announced that Zoho Writer supports both online and offline access from Internet Explorer Mobile (IE Mobile), the Microsoft browser for mobile devices running its Windows Mobile operating system. Zoho support for the open source Google Gears means its customers can work with their Zoho Writer documents from Window Mobile devices, regardless of network availability.
“Mobile phones are a road warrior's best friend when working away from the office,” said Raju Vegesna, Zoho evangelist. “This is the primary reason why mobile support continues to be a top priority for Zoho. Today's news announcing Google Gears on mobile devices will help us offer online and offline access to mobile applications going forward.”
Zoho Writer on IE Mobile
With Zoho Writer running on IE Mobile, Zoho expands the mobility of Zoho applications beyond the iPhone, which the company supports through iZoho. Like iZoho, the applications available under IE Mobile will eventually grow to include other Zoho applications.
Today, Zoho users running IE Mobile will have read-only access to their Zoho Writer documents, in both online and offline modes. Going forward, Zoho will make read/write functionality available both online and offline.
Western Europe’s Average Mobile Penetration Reached 108%
Western Europe’s mobile market has shown consistent growth for several years. Average mobile penetration reached 108% by mid-2007 while sustaining subscriber growth of 8.5%. However, a slowdown in revenue growth was largely due to intensifying competition and regulatory action which led to falling prices for voice minutes, roaming and interconnection charges. Growth in coming years will primarily depend on subscribers adopting mobile data services.
Europe has been an important laboratory for 3G networks and services and for emerging technologies such as EDGE and HSCSD. Financial considerations from 2001 to 2004 hampered developments in 3G roll-outs, while 2.5G offerings such as GPRS failed to take off. An important catalyst for mobile growth since 2005 has been the rapid development of product features and new product designs. About 60% of mobile phones sold in mid-2007 had additional functionality such as cameras, while 95% of 3G phones had MP3 or similar technology on board. Built-in GPS has also become a standard feature in many phones.
During 2007, the major pan-European operators - Vodafone, O2, T-Mobile, Orange - continued with business models that focussed on broadening their footprint across both Eastern and Western European countries, as well as branching out into other growth areas such as broadband. Vodafone in particular has endeavoured to align itself as a quad-play operator by buying the networks of broadband providers in markets such as Italy and Spain where it already has a significant mobile presence. T-Mobile has also made an impact, particularly through acquisitions and licensing agreements with MVNOs. Other than these companies, the mobile subsidiaries of incumbent telcos continue to be the most important mobile operators in their respective countries across Europe.
GSM networks continue to dominate the market, with more than 80 network operators in the EU, including three to four operational in most European countries. There were also some 214 MVNOs operating in Europe in 2006, with more beginning operations each month.
Mobile penetration in Europe is so ingrained among consumers that almost 20% of users have opted to have a mobile phone only, ditching their fixed line. This figure would certainly increase substantially if mobile calls were charged at landline rates.
SMS still accounts for the bulk of data revenue, while less than 20% of subscribers use MMS/picture messaging and fewer still make use of mobile Internet and mobile TV despite numerous launches and promotions.
During 2007, most European mobile operators deployed or expanded EDGE and HSDPA networks in a bid to encourage consumer use of mobile broadband services and increase data ARPU. The number of content providers and the range of services on offer has expanded, making consumer involvement in mobile data a more likely proposition during the next few years. The EU suggested imposing regulatory limits on data roaming tariffs during 2008, which will dent operator revenue. This may not be all bad. Gaming, video and music portals are being progressively transferred to the mobile arena, and subscribers have become more aware of the capabilities of 3G services, but are also wary of the present high usage costs. By mid-2007, the 3G subscriber base on which mobile data growth depends approached 50 million, though providers have struggled to encourage subscribers to use services which are widely perceived as expensive and of uncertain value.
A range of potential mobile data services could be made available, including information on public transport systems, ringtones, games, directory enquiries, weather forecasts, voting services, share prices, horoscopes and logotypes. Typically, these are only provided to the operator’s own customers.
A key constraint limiting customer demand for mobile content and services has been the absence of content with sufficient drawing power to attract users onto a new platform. Ongoing work to develop gaming and handset customisation, as well as new services such as mobile video and TV services, has created a mass of content for operators such as Vodafone, Telefónica Moviles and O2. The Vodafone live! portal has become relatively popular, partly through having the scale and reach to leverage a compelling quantity of content into the service. Hutchison’s 3 has worked hard to develop similar content with media partners on a country-by-country basis.
58 Million U.S. Mobile Subscribers Have Seen Advertising Over Their Phones
28 million subscribers, half of those who recall seeing mobile advertising,
say they responded to at least one mobile advertisement
SAN FRANCISCO, March 4 /PRNewswire/ -- Twenty-three percent (58
million) of all U.S. mobile subscribers say they've been exposed to
advertising on their phones in the past 30 days, according to a new report
out today from The Nielsen Company. Half (51% or 28 million) of all data
users who recall seeing mobile advertising in the previous 30 days say they
responded to a mobile ad in some way.
The findings come from the bi-annual Mobile Advertising Report from
Nielsen Mobile, a service of The Nielsen Company, and are based on a survey
of more than 22,000 active mobile data users who used at least one
non-voice mobile service in the fourth quarter. In the report, Nielsen
examines consumer recall, responses and attitudes toward banner ads on
mobile web pages, SMS text-message advertising, sponsored applications,
video advertising and other types of advertising that reach consumers while
using data applications on their mobile phones.
The study further reveals that
-- The number of data users who recalled seeing mobile advertising between
the second and fourth quarters of 2007 increased 38% (from 42 to 58
million subscribers)
-- Teen data users (ages 13-17) were the most likely age segment to recall
seeing mobile advertising (46% recalled seeing some type of mobile
advertisement, compared to 29% of all data users)
-- Asian-Americans and African-Americans are more likely to recall mobile
advertising (42% and 40%, respectively) than all data users
-- 26% of those who saw an ad responded at least once by sending an SMS
text-message, the most popular ad response. 9% say they've used
click-to-call to respond to a mobile ad, where users follow a link on
their phone to call a specific number
-- 32% of data users said they are open to mobile advertising if it lowers
their overall bill
-- 13% (18% of males) said they are open to mobile advertising if it
improves the media and content currently available
-- 14% said they are already open to mobile advertising so long as it is
relevant to their interests
-- 23% expect to see more mobile advertising in the future (up from just
15% in Q1 2007)
While media companies and marketers explore the unique ways they can
interact with consumers over the highly personal mobile platform,
supporting mobile media content through advertising revenues, advertising
researchers must examine the ways in which audiences are and are not
willing to engage with mobile advertising.
"Increasing levels of consumer recall, interaction and receptivity to
mobile advertising reinforce the validity of the mobile marketing medium,"
said Jeff Herrmann, VP of Mobile Media at Nielsen Mobile. "Nielsen's Mobile
Advertising Report helps marketers and media companies better understand
consumer interaction and the available response mechanisms to drive
conversion."
Nielsen's report provides specific insights on consumer perception of
mobile advertising. While just 10% of data users said they think
advertising on their mobile devices is acceptable, an increasing number of
mobile users appear to understand the value proposition of ad-supported
mobile content.
"We see an increasing trend of consumers willing to trade off and
receive advertising to gain more -- and better -- mobile content," said
Herrmann. "Successful mobile marketers will meet the challenge offered by
consumers by engaging with them in a way that adds value to the mobile user
content experience."
Sony Ericsson unveiled T303
T-Mobile at CeBIT 2008
Nokia 6650 and MDA compact IV
From June, the Nokia 6650 will be offered exclusively to T-Mobile customers. Stylishly designed and packed with state-of-the-art technology, this handset will optimally support services such as web’n’walk, Mobile Jukebox, MobileTV and NaviGate. Another cell phone tailored for HSDPA is the MDA compact IV with an autofocus camera and a particularly large touch screen. Other new handsets also offer HSDPA, cameras for high-resolution photos and high-quality music players.
A flat rate drive plus transparent pricing – the flat rate trio Max S, Max M and Max L combines both of these features, ranging from flat rates for novices up to the new Full-Flat rate that can be used on all networks within Germany. Then there are particularly low flat rates for young people and – as a CombiCard – for family members. Now, prepaid options such as the Event-Flat are also available for low-cost flat rate connections. For mobile Internet surfing, T-Mobile provides flat-rate options for less than EUR 10 per month depending on the contract. Besides this, T-Mobile provides the web’n’walk L flat rate for mobile Internet access on a laptop plus a daily flat rate for occasional users. A prepaid version of this one-day flat rate is also available. T-Mobile rounds off its portfolio of flat rates with the Mobile E-Mail and Mobile E-Mail Pro all-in-one packages.
MyFaves and web’n’walk on track for success
Over 150,000 customers in Germany now use the MyFaves popular community service. T-Mobile also has plans to expand this service soon along the lines of the “Good-Better-Best” concept. In addition, T-Mobile is rapidly increasing the number of handsets that support this service.T-Mobile is also on track for success with the web’n’walk Internet service, which has now been booked by over 2.1 million customers. The cooperation recently entered into with Yahoo! will make web’n’walk even easier to use from April. Increasing numbers of HSDPA-enabled handsets are cranking up the speed of Internet access via the T-Mobile network.
Yahoo! onePlace Revolutionizes Mobile Content
HANNOVER, Germany -- Yahoo! continues to enable the global mobile ecosystem with the unveiling of Yahoo! onePlace™ – a revolutionary mobile content management solution. Following the company’s achievements in reinventing mobile search and mobile communications, Yahoo! onePlace is designed to be an essential tool to enable consumers to better manage the wide selection of content available across the Internet.
“Over the last three years, we have aggressively executed on our mobile strategy to deliver innovative and indispensable services to consumers globally and become the starting point for the most users. With the introduction of Yahoo! onePlace, we are announcing the next essential component to our mobile product line up,” said Marco Boerries, executive vice president, Connected Life, Yahoo!. “Yahoo! onePlace is where users will be able to find what matters to them the most, no matter where their interests, passions and information come from. Yahoo! onePlace will provide mobile users with a rich and dynamic content experience.”
Yahoo! onePlace™ will bring together a consumer’s interests, passions and important information into a single location – creating a rich and highly personalized experience. Everything is instantly organized, dynamically kept current, and served to them the way they want. So now, the content they consume and the way they consume it will be hyper-customized to their specific preferences and tastes.
Yahoo! onePlace will be simple-to-use because it will be based on a familiar process of using bookmarks to instantly link to practically any piece of content (news feeds, web sites, videos, images, emails, search queries, etc.) from anywhere across the Internet. Once in Yahoo! onePlace, everything will be kept automatically updated (with the latest game score, stock price, etc.) as well as assigned categories and tags – or placed into customized “collections” that consumers create – making it extremely intuitive for consumers to find and combine their content in the ways most useful to them.
Yahoo! onePlace will allow consumers to stay better informed on the topics they care about, with less work – for their daily interests (e.g., favorite sports teams or stocks), as well as those they only care about on a selective basis. For example, if a user is planning a holiday to Paris in June, he could create a “Paris” collection, and begin linking it to any information he thinks will be useful to him on his trip: weather conditions, city guides, restaurant reviews, hotel reservations, walking maps, songs of Edith Piaf, English-French dictionaries, winery recommendations, etc. Yahoo! onePlace will give consumers a single location to consume all of their information contextually, keeping it updated (so they know, for example, if their flight times have changed) and instantly accessible whenever and however they want it. The product will be configured to allow consumers to do the same for literally hundreds of different topics.
Yahoo! onePlace is designed to include the following features, which will allow consumers to:
-- Centralized and open content management - Centralize and manage all the content they care about, from anywhere on the Internet, accessible from a single location and arranged to best meet their preferences. The product is also designed to allow consumers to link to any favorite content they've already personalized on the Yahoo! network (e.g., MyYahoo!(R), flickr(TM), del.icio.us(R)), or at other popular websites (e.g., Digg(R), Last.FM(R), reddit(TM), Yelp(R)).
-- Personalized views - Enjoy their content based on their specific needs:
-- Collections - Group content in a way that makes sense. For example, create a collection related to an upcoming trip, or of favorite 80s bands.
-- Categories - Organize content according to commonly-used subjects (e.g., celebrities, local businesses, sports), making it easy to access and retrieve.
-- Pulse - Stream updates relevant to users' content, such as flight status changes, new songs by a favorite music artist, or a restaurant review.
-- Favorites - Surface the content a consumer uses most frequently.
-- Dynamic updates - See previews for selected sources that are kept fresh throughout the day - giving users a single location for a view of what's going on across their world.
-- Mobile RSS reader - Use a mobile RSS reader integrated into Yahoo! onePlace - providing a simple way to read and subscribe to their favorite feeds.
-- Smart organization - Create a rich experience around a specific topic by grouping whatever content they find most useful.
Yahoo! onePlace is expected to launch, along with Yahoo! oneConnect™, in Q2 2008, joining Yahoo!’s award-winning mobile product portfolio, which includes Yahoo! Go 3.0, Yahoo!’s new mobile homepage and Yahoo! oneSearch™. After its release, Yahoo! onePlace is expected to become available across hundreds of devices and mobile browsers around the world.
Yahoo! Announces Availability of Yahoo! Go 3.0
“Yahoo! Mobile has tremendous momentum in Europe and we are expanding our leadership with innovative offerings and key partnerships,” said Marco Boerries, executive vice president, Connected Life, Yahoo!. “We believe delivering Yahoo! Go 3.0 and exciting widgets that markets demand will help make Yahoo! an even more indispensable starting point for users, as well as grow value for advertisers, publishers and developers across our mobile ecosystem.”
In a related announcement, Yahoo! today announced the unveiling of plans for Yahoo! onePlace™ – which will be the industry’s first mobile content management service.
Within the next two months, European users in France, Germany, Italy, Spain and the UK will be able to access localized services from new mobile widget development partners including:
Eurosport® – Football – the number one news source for European football coverage;
XING™ – a leading professional networking site;
eBay™ – the world’s largest online auction marketplace;
MySpace™ – the number one social networking site in the world;
Dopplr™ – an innovative application for keeping track of where your friends are
Yahoo! Mobile Widgets will be accessible via devices that support the new Yahoo! Go 3.0 client or the recently redesigned Yahoo! mobile home page. During the coming months, the number of compatible devices is expected to expand substantially and begin to roll out internationally.
The initial Yahoo! Mobile Widgets were announced at CES less than two months ago, and included MySpace, eBay, and MTV News, and U.S. versions are currently available for download.
Launched in January 2008, Yahoo!’s flagship all-in-one mobile application, Yahoo! Go 3.0, is currently available to consumers in the U.S. and supported on more than 50 devices. Yahoo! Go 3.0 is expected to be available in France, Germany, Italy, Spain and the UK at the end of Q2 2008. In the upcoming months, Yahoo! Go 3.0 is expected to be available on hundreds of devices worldwide, accessible by million of users.
Mobile Users Do Not Take Security Precautions
SAN JOSE, Calif. -- F-Secure Corporation, the global leader in providing security as a service through mobile operators and Internet Service Providers, today announced mobile security results from its Online Wellbeing survey. Over three quarters of mobile phone users are aware that malware can infect a mobile device via Bluetooth – but fail to have security software installed, according to this survey.
On average, 28 per cent of all respondents said they use their mobile device to access the Internet. A large majority, 86 per cent admitted to having no mobile security. Out of all the countries questioned, the UK had the highest percentage (47%) of users accessing the Internet through their mobile device, while at the same time being the least likely to have a security product installed on their mobile phone. Most users are aware of the security risks involved with using the connectivity features on their phone: only 21 percent regarded Bluetooth connections safe, and a mere 15 per cent were under the impression WiFi connections are safe.
Over half of those questioned felt it was up to the individual user to ensure their phone was protected. A third expected this to be taken care of by their mobile phone carrier, with the US putting the greater emphasis on third-party responsibility. Only 11 per cent of Germans believed their mobile phone provider should be in charge of security, compared with over 32 per cent in France.
“While the mobile threat is low at present, it’s only a matter of time before Internet criminals start utilizing the growing potential that smartphone usage presents to them,” warned Mikko Hypponen, chief research officer at F-Secure. “So far there have been about 400 mobile viruses detected, but as smartphones replace PCs as the dominant Internet platform, we can expect this figure to rise.”
Geographically the sources of mobile threats are spread around the globe with activity originating for instance in South-East Asia, Russia and South America. While the threat from mobile viruses remains low, there has been increasing activity with spyware applications for mobile phones. Such applications make it possible to get covert access to all the functions of the affected phone, including recording of phone calls, access to messages and switching on the phone's microphone for listening.
The low amount of security software installed on smartphones coupled with the rapidly increasing volume of these devices make them a very vulnerable target for hackers.
Nokia to Bring Microsoft Silverlight
ESPOO, Finland, March 4 -- Nokiatoday announced plans to make Microsoft Silverlight available for S60 on
Symbian OS, the world's leading smartphone software(1), as well as for
Series 40 devices and Nokia Internet tablets. Adding support for
Silverlight will extend opportunities for developers to create rich,
interactive applications that run on multiple platforms in a consistent and
reliable way.
"Today's consumers are very clear in what they want: easy access to
tightly integrated services and data on any device," said Lee Williams,
Senior Vice President in Nokia's Devices software organization. "Nokia's
software strategy is based on cross-platform development environments,
enabling the creation of rich applications across the Nokia device range.
Nokia aims to support market leading and content rich internet application
environments and to embrace and encourage open innovation. By working with
Microsoft, we are creating terrific opportunities and additional choices
for the development community, S60 licensees and the industry as a whole."
Silverlight is a cross-browser, cross-platform plug-in for delivering
next-generation media experiences and rich interactive applications.
Silverlight is already powering thousands of applications around the world
and organizations including Entertainment Tonight, the NBA and NBC
Universal to deliver superior Web-based experiences to their customers. The
arrangement with Nokia will substantially extend the reach of Silverlight
by making the platform available for hundreds of millions of devices,
including S60 on Symbian smartphones from a range of manufacturers, as well
as Nokia Series 40 devices and Nokia Internet tablets.
"This is an important relationship on so many levels. Working with
Nokia means we are easily able to reach a huge number of mobile users,
including customers of all S60 licensees. This is a significant step in
gaining broad acceptance for Silverlight and ensuring it is platform
agnostic. This is critical since we want to make sure developers and
designers don't have to constantly recreate the wheel and build different
versions of applications and services for multiple operating systems,
browsers and platforms," said S. Somasegar, Senior Vice President of
Microsoft's Developer Division.
"There is clear market demand for rich, Web-based services across a
variety of device types, but developing these can often be commercially
difficult. For Microsoft this extends Silverlight to a broader range of
vendors, platforms and devices. For Nokia it expands the web runtime
options on its devices, enabling a wider community of developers and more
applications. This should help the uptake of higher speed mobile services
and advance a new era of anytime, anywhere device-based computing", said
Bola Rotibi , Principal Analyst at Ovum.
Spb Mobile Shell 2.0 - The Must Have User Interface for Windows Mobile
The software first hit the market in 2007 and quickly gained recognition among end-users and mobile device manufacturers. By the end of 2007, Spb Mobile Shell became the best-selling Pocket PC application in the world, was named the best interface/menu improver by Smartphone & Pocket PC Magazine, the Best Evolution Application by Handango, and the Best Program for PDA's by the Shareware Industry Awards. Spb Mobile Shell turns the Windows Mobile device into a better phone: gives access to crucial information at a glance, enables one-hand navigation, minimizes the number of taps to launching programs, changing settings, making calls. The new Spb Mobile Shell offers a great choice of haptic animation, it is more futuristic and practical in design, yet it is lower in memory consumption.
"The application is deeply integrated and fits well with the operating system," - comments Yaroslav Goncharov, the Product Manager of Spb Mobile Shell. "The software has become the accepted Windows Mobile interface for many: people buy devices with Spb Mobile Shell preinstalled, and use it, believing the software to be an inherent part of the Microsoft platform."
Top Spb Mobile Shell Features
- NEW All functionality in one tabbed window
- NEW Full screen dialogs for Weather and Time
- NEW Animated transitions
- NEW Navigation with gestures
- NEW Quick panel selection with taskbar gestures
- Now Screen: the most important information in one screen
- Spb Menu: phone style menu
- Weather forecasts
- Photo speed dial
- World time
- Launcher
- Color based themes
- Spb Contacts: smart contact search